Brainstorm Technique: Creative Curve Ball
If you’ve ever watched baseball, you know nothing throws a hitter off more than when they’re looking for one pitch and you get another. This technique brings that concept to your brainstorm session by introducing random stimuli to your creative process. The idea is to use the random stimuli to encourage thinking in new and unexpected directions.
Ideal Brainstorm Activity For:
idea generation, concept development, exploration of existing concepts
2-3 easel pads
small to medium-sized meeting space (depending on the number of participants)
creative curve balls (random items of inspiration)
container (to hold creative curve balls)
# of Participants:
4 – 15+
How To Brainstorm With Creative Curve Ball:
Brainstorm Intro: (approx. time varies by experience level)
Brainstorm Part 1: (approx. 20-30 minutes)
Brainstorm Part 2: (approx. 20-30 minutes)
Brainstorm Part 3: (approx. 5-15 minutes)
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