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Freeing brains every week

As you plan a brainstorm, you need to give careful consideration to when your brainstorm is going to take place. If the brainstorming session is going to take more than an hour or two, you may want to consider providing food and drinks to your brainstorm participants. After all, creative thinking makes people hungry. The brain may only account for about 2% of your body weight, but it consumes about 20% of your calories.

Here are some meeting preparation tips for providing snacks and beverages to your brainstorm participants:

  1. Brains require glucose (natural sugars) to keep thinking. Carbohydrates such as fruits, vegetables and grains provide the best source of energy for the brain.
  2. Caffeine is good and bad for brainstorming sessions. Most people depend on a shot of caffeine from coffee or soda to get them going in the morning, but the energy boost is short lived. In addition to coffee and soda, be sure to provide water and juice alternatives during your brainstorming session.
  3. The word of the day is moderation. Plan a brainstorm menu that offers a variety of healthy snacks and sweet treats, so you’ve got something for everyone. Happy brainstorm participants are more likely to be involved in the creative thinking process.

Finally, remember that an army marches on its stomach, but brainstorm participants think on theirs. Making sure to feed the brains that are innovating for you is an essential step in meeting preparation. Don’t overlook it.

Next, learn a few tips for Facilitating a Brainstorm and get the best thinking out of your brainstorm session.

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